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Tasco Sales Australia Pty Ltd has announced the signing of another new agency in the underwater field with the distribution of the Intova & Snap Sights product line.
These new products range from the Snap Sights 35mm reusable 30 metre underwater cameras to the Intova brand of affordable digital cameras with waterproof depths of up to 54 metres.
International Innovations, Inc. was formed in 1995 as an offshoot of a company whose roots in the Photo Industry extend to 1982. The original two tiered business plan called for private label production of single use cameras for the Hotel Industry and city specific packaging of single use cameras that included maps and coupons. The "Snap Sights!" brand was created for the city specific program and grew into our first internationally distributed brand.
In the mid 90's, there were no low cost, high quality waterproof cameras available. Intova’s design team created the first disposable camera that was waterproof to 30 feet-and never looked back. Since that time, they have led the industry in development of this category. Other firsts included: depths of 45, 75, 95 and 100 feet. First waterproof disposable camera with a flash. First waterproof disposable cameras with close up lens, color filter and flash diffuser. First preloaded, reusable waterproof cameras priced competitively with disposables. The economies of scale provided by their waterproof models enabled them to offer competitively priced and preloaded, reusable land cameras.
As the industry evolved into the digital arena, Intova has evolved and grown with it. H20 Man was the first waterproof MP3 player on the market. Introduced at the dawn of the 21st century, H20 Man offered a whole new audio application. The biggest challenge was sound quality and they spent 2 years developing a new and exclusive waterproof earphone that delivers unparalleled sound quality and volume in a sealed and waterproof enclosure.
Intova cameras offer top quality, features and performance at affordable price points. Other Intova products include underwater strobes, waterproof LED torches and storage containers.
Tasco will introduce the full range of Intova and Snap Sights products in May 2009 including low cost 35mm land and waterproof cameras to 54 meter depth underwater cameras and accessories. Also available will be the H2O Man MP3 player.
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